Trends in Mood and Mind and what they mean for Scottish food and drink companies
May 18 @ 2:00 pm - 3:30 pm
The Knowledge Bank has partnered with leading nutrition and health consultancy, New Nutrition Business to take a look at Cognitive Health and what opportunities exist for Scottish food and drink businesses to tap into this emerging area.
At this webinar we’ll take a look at cognitive health, what’s happening in the market for food and drink products with mood/mind benefits, who’s the consumer and what are their needs, consumers are for these products and what are their specific needs. We’ll also take a look at which ingredients and technologies are available or in development which offer a cognitive health benefit and are suitable for food and drink products, successful products already operating in this area and what strategies can be used to target this opportunity – from simple repositioning and messaging changes, to novel technologies.
- This event has passed.