BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//The Knowledge Bank - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://theknowledgebank.scot
X-WR-CALDESC:Events for The Knowledge Bank
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20210101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20250515T110000
DTEND;TZID=UTC:20250515T120000
DTSTAMP:20260507T144545
CREATED:20250430T090047Z
LAST-MODIFIED:20250430T090047Z
UID:2911-1747306800-1747310400@theknowledgebank.scot
SUMMARY:Building a premium drinks brand without losing your character
DESCRIPTION:Join StudioLR’s Director of Creative & Strategy Dave King and The Knowledge Bank’s Strategic Market Intelligence Manager Andrew Niven for a premium drinks brand webinar. We’ll explore drinker insights behind the enduring ‘less but better’ trend\, and offer advice on how to refine your brand while retaining\, and even growing\, its unique\, distinctive character. The session will be chock full of juicy tips\, stats and gutsy opinions to help you navigate today’s unpredictable drinks industry.
URL:https://theknowledgebank.scot/event/building-a-premium-drinks-brand-without-losing-your-character/
LOCATION:Webinar\, Online
ATTACH;FMTTYPE=image/jpeg:https://theknowledgebank.scot/wp-content/uploads/2025/04/StudioLR-TKB2.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241113T140000
DTEND;TZID=UTC:20241113T150000
DTSTAMP:20260507T144545
CREATED:20241011T150209Z
LAST-MODIFIED:20241011T150209Z
UID:2658-1731506400-1731510000@theknowledgebank.scot
SUMMARY:Scotland Grocery Landscape Update with a Focus on Co-op + Scotmid\, Morrisons and M&S
DESCRIPTION:Join us for the first look at the latest specially commissioned research for The Knowledge Bank from Kantar\, into the performance of grocery retailers in Scotland. In this one-hour session we’ll be focusing on Co-op + Scotmid\, Morrisons and M&S. If you’re in the multiples or hunting a new listing\, you won’t want to miss it.   
URL:https://theknowledgebank.scot/event/scotland-grocery-landscape-update-with-a-focus-on-co-op-scotmid-morrisons-and-ms/
LOCATION:Webinar\, Online
ATTACH;FMTTYPE=image/jpeg:https://theknowledgebank.scot/wp-content/uploads/2024/10/Scottish-Landscape-shopper-scaled.jpeg
ORGANIZER;CN="The Knowledge Bank":MAILTO:info@theknowledgebank.scot
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240822T140000
DTEND;TZID=UTC:20240822T150000
DTSTAMP:20260507T144545
CREATED:20240802T083342Z
LAST-MODIFIED:20240802T084743Z
UID:2578-1724335200-1724338800@theknowledgebank.scot
SUMMARY:Moderation Nation (WEBINAR) - Getting low/no alcohol right in the Scotland and UK on-trades.
DESCRIPTION:As no/low alcohol sales take off in pubs\, bars and restaurants\, join The Knowledge Bank and KAM Insight for this one-off webinar\, specially created for Scotland’s drinks producers\, to find out how to maximise the potential of this exciting\, accelerating market.
URL:https://theknowledgebank.scot/event/moderation-nation-getting-low-no-alcohol-right-in-the-scotland-and-uk-on-trades/
LOCATION:Webinar\, Online
ATTACH;FMTTYPE=image/jpeg:https://theknowledgebank.scot/wp-content/uploads/2024/08/Tiny-beer-glass--scaled.jpeg
ORGANIZER;CN="The Knowledge Bank":MAILTO:info@theknowledgebank.scot
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20221012T103000
DTEND;TZID=UTC:20221012T111500
DTSTAMP:20260507T144545
CREATED:20220926T131955Z
LAST-MODIFIED:20221003T130323Z
UID:1636-1665570600-1665573300@theknowledgebank.scot
SUMMARY:The Knowledge Bank - Category Insight Webinar - Ready to Drink
DESCRIPTION:Tune in to hear an update on the developing ready to drink alcohol sector with an update using Nielsen insight on the GB Off Trade.
URL:https://theknowledgebank.scot/event/the-knowledge-bank-category-insight-webinar-ready-to-drink/
LOCATION:Webinar\, Online
ATTACH;FMTTYPE=image/jpeg:https://theknowledgebank.scot/wp-content/uploads/2022/09/cocktails.jpg
ORGANIZER;CN="The Knowledge Bank":MAILTO:info@theknowledgebank.scot
END:VEVENT
END:VCALENDAR